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Self-repairing coatings, digital printing, natural look: ADLER causes a sensation at Fensterbau Frontale

"The onslaught was phenomenal, the trade fair a complete success." This was the enthusiastic summary of ADLER window experts after the anniversary edition of the Fensterbau Frontale in Nuremberg. "A large number of prospective customers visited our stand, among them international people, and the demand for innovative painting solutions was huge," says a delighted Richard Mölk, Sales Manager for Windows. The interest in this unique innovation, which ADLER presented for the first time at the trade fair, was particularly high: The self-repairing window coating Aquawood InterCare SH greatly extends the service life of wooden windows. Real added value for window manufacturers and customers!


The new Aquawood Nativa coating was also met with enthusiasm: This particularly matt and transparent window paint from ADLER makes the windows appear untreated and thus fits in perfectly with the latest trends in the living area. "Windows that do not shine even when exposed to strain, that impress with a velvety-matt surface and have the appearance of a high-quality piece of furniture are the future," says ADLER Development Manager Markus Fessler with conviction.




Windows can be designed with ADLER Aquawood DSL Carat to match the silver-grey wooden facades in demand in architecture. The window glaze with glittering effect pigments creates an elegant metallic shimmer. "In contrast, the 'old wood' look, for which we also have the right solutions ready, is extremely popular for front doors," reports Bernhard Schiffthaler, ADLER Key Account Manager for the window industry and industrial timber construction.


ADLER has not only proven its status as a leading innovator with its new products however. The Tyrolean paint manufacturer has got a lot of people talking with its "printed window". "We have shaken up the industry with this exciting topic of the future," tells Marco Schlemmer, Sales Manager responsible for Germany, with conviction. Large manufacturers are already exploring the possibilities of bringing a variety of motifs onto windows via digital printing – and for this purpose ADLER provides them with the perfect basis.


For ADLER, the use of modern technology on the exhibition stand has been a success. "Many visitors took the opportunity to inform themselves by video via our digital displays – a nice addition to the personal conversations," says Schiffthaler. But when it comes down to it, ADLER still impresses with its hands-on mentality, well-known both at home and abroad: "We are already looking forward to several demonstration dates that we have arranged for the next few weeks," tells Schiffthaler, looking positively into the future.

Claudia M. Berghofer
Tel.: +43 5242 6922-231
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Mag. Georg Hasibeder
Tel.: +43 5242 6922-232
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